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In the Indian subcontinent, playback singing is not merely a part of cinema, but a consummate, eclectic and widely embraced art form in itself. From the very beginnings of Indian cinema, the makers have always attempted to tell their stories through songs. “Alam Ara”, the first full-length feature film released in 1931 had seven songs, the next film in the same year, “Shireen Farhad” had forty-one songs. Early Indian Movies resembled the operas, and before long, like operatic music, the songs began to take a life of its own. For a nation fighting its way out of foreign rule, and for millions of people unaccustomed to any entertainment beyond their regional folklore (and deliberately kept out of classical music by the pundits and upper castes) film music became a luxurious national entertainment encapsulating the mood of the nation, the ebb and flows of human life and above all a reflection and voice of the innermost feelings and aspirations of the common man. By the 1940s, Film mus

Jottings - Slice of life - 325 The marriage of US Open 2019 to IBM Watson - the Artificial Intelligence engine, that helped conjure the magic of tennis on our screens. The digital experience of watching the 2019 US open was exemplary. Along with the spectacular tennis demonstrated by top players in the world, the USTA and IBM combination created a technological revolution in collecting, analyzing and presenting the game in all its varied and frenzied splendor that made the event look so intimate and personal to millions of viewers across hundreds of countries. The USTA ( United States Tennis Association), like many other sporting bodies, is a non-profit organization. The only season to rake up big bucks is the two weeks of US open. Broadcasting rights, sale of food and beverages and sporting memorabilia bring in hundreds of millions of dollars; but among the three, It is the undiluted and enhanced user experience on the television sets or mobile devices of tennis fans worldwide t